Wednesday, January 16, 2008

SOUL ON THE MOVE





"2007 was a very incredible year for SOUL INK! We didn't quiet reach the goals we had set, but, we are very grateful for all the support we have received throughout the year and we love you for it. This year I learned how to master my confidence and every morning I awake with a plan and goals to be reached which gives me a surge of unstoppable energy that comes from knowing my focus is fully on my business because I am not only living my dream, but my reality.

I learned that a leader leads by strength and example, not by force and that running a business is not a dictatorship, but a great responsibility. I know SOUL INK has matured by just taking a look at the positive feedback received from many of our customers. The majority of the feedback are via email, from customers who are satisfied with their purchase and from the everyday people I meet in the street during SOUL INK promotional and marketing activities. I have also received countless emails from up and coming entrepreneurs seeking advice on how they can get started with their business and become successful. Many would like to know how SOUL INK grew from nothing into a success story.

In light of this, I told myself I must be doing something right and I became determined to build off of this feedback as I move SOUL INK forward. As a result, I gained more confidence and momentum to continue on the path I have been taking with SOUL INK.

It pays to remember that, IF YOU TAKE CARE OF BUSINESS, BUSINESS WILL TAKE CARE OF ITSELF AND TO ALWAYS BE PROFESSIONAL. I have made it my duty to deal with my customers on a one to one basis in this way they are aware that SOUL INK is just not a faceless business activity, but there is a SOUL behind it all.

It must be said that, certain sacrifices have to be in order for anyone to progress and secure a better future for one's self. Most small business take years to grow because it takes time to reach that point, but once the clock starts ticking, you can't turn back the hands of time. Stay the course no matter how rough it gets; try not to become stagnated and always remain productive; this is the way a business grows and this can also be applied to personal growth.

In closing, I would like to say, always believe in your dream and your vision, because if you don't no one else will. Know that there will be those who choose not believe in you, but, you have to prove them wrong. SOUL INK was looked down upon by many when the foundation was being laid - even before the HTML had been set on its online store - however today SOUL INK has become a powerhouse both online and offline. The way to combat non-believers is to SHOW & PROVE!

Once again I thank you all." - A. D. G (Cool)

"A true leader leads by example not by force" -- Sun Tzu

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